A WARM WELCOME FROM GRANDMOTHERS AT A TRENDY CAFE, A HEARTFELT AND UNFORGETTABLE EXPERIENCE
Where simple flavors, sincere smiles, and meaningful work create a lasting impression for every visitor.
Amid the rapid rise of modern cafes in Blok M, South Jakarta, Uma Oma Cafe offers something refreshingly different and deeply human. Instead of relying on striking interiors or trendy menus, the cafe’s true charm lies in the warmth that greets visitors from the very first step inside. At the entrance, guests are welcomed by elderly grandmothers, an uncommon and touching sight in an area long known as a gathering place for young people.
Since opening in 2023, Uma Oma Cafe has consistently attracted visitors from diverse age groups. Its approach to empowering senior citizens has been warmly embraced by the public. Dining at Uma Oma is not solely about enjoying a meal, but also about meaningful interactions, empathy, and human connection values that are becoming increasingly rare in today’s modern public spaces.
The menu reinforces this sense of comfort and nostalgia. Uma Oma Cafe serves home style dishes presented simply on banana leaf lined plates. Traditional food and beverages are at the heart of the offerings, including signature empon empon drinks made from natural ingredients. Guests can savor Ramuan Oma, a blend of rice, aromatic ginger, ginger, and palm sugar, as well as Teh Nusantara, infused with ginger, cinnamon, cardamom, and cloves. These flavors further enrich the warm and familiar atmosphere that defines the cafe.
The success of its first outlet in Blok M has encouraged Uma Oma Cafe to expand its concept. The brand has since introduced Uma Oma Heritage in the Menteng area of South Jakarta, where more than half of the staff are senior citizens. Some of the grandmothers are no longer limited to welcoming guests, but are also given the opportunity to serve as waitstaff, based on their individual abilities. The roles at this new outlet are more varied, while still carefully designed to prioritize comfort and capability. This initiative highlights that age is not a limitation when it comes to staying active and making meaningful contributions.
Beyond its culinary ventures, the Uma Oma Group has also established the Oma Foundation, a platform dedicated to supporting senior citizens through various programs. Within this community, the grandmothers can participate in workshops, training sessions, and initiatives focused on skill development and capacity building. Through these efforts, Uma Oma becomes more than just a dining destination it evolves into a space for empowerment that brings lasting value to senior citizens and the wider community.
photo source: instagram.com/gheaferina | instagram.com/umaomacafe
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