Indonesia's animation industry tripled in value in ten years. The Indonesia Animation Report 2026 launched May 19 maps what comes next. Here is what the report actually says.

On Tuesday May 19, 2026, Creative Economy Minister Teuku Riefky Harsya stood at a podium in Jakarta and announced a number that most people in the room already suspected but had never seen in a government-backed document: Indonesia's animation economy had grown more than 3.3 times in ten years, from Rp240 billion in 2015 to Rp800 billion in 2025, at an average annual growth rate of 13 percent.

The press conference for the launch of the Indonesia Animation Report 2026 was the first time that number had been stated officially, with data, in front of media, by a sitting minister. And it changed the conversation.

If you have been following Indonesia's creative economy on the global stage in 2026, from Pable in Tokyo to Papermoon at the Global Arts Prize shortlist, this is the report that puts a number on what all of it is building toward.

Teuku Riefky Harsya Daryl Wilson AINAKI Indonesia Animation Report 2026 press conference media 

What Was Said at the Launch and Press Conference

The Indonesia Animation Report 2026 was officially launched by Creative Economy Minister Teuku Riefky Harsya at a press conference in Jakarta on Tuesday May 19, 2026. The report is the result of a collaboration between the Ministry of Creative Economy, AINAKI, BRIN, and Universitas Dian Nuswantoro, making it the most comprehensive government-backed study of Indonesia's animation sector ever produced.

Speaking at the press conference, Minister Harsya said Indonesia's animation sector has grown more than threefold over the past decade, driven by a strategic shift from outsourcing services to the creation of original intellectual property.

AINAKI members now collectively own 299 original local character IPs. That number is the most concrete measure of the structural shift the report describes. Not revenue. Not studio count. The number of original Indonesian characters that studios now own and can monetize independently.

Minister Harsya cited Jumbo, produced by Indonesian studio Visinema, which drew over 10 million viewers to theaters, as proof that homegrown narratives can compete at scale. "This success clearly demonstrates that the quality of our animators' work has reached a highly competitive level and is ready for economic sovereignty," Harsya noted.

Minister Harsya also announced at the press conference that the government has allocated Rp10 trillion in subsidized People's Business Credit for intellectual property-based creative businesses in 2026, offering loans of up to Rp500 million for creative-sector startup entrepreneurs. "For the first time in Indonesian history, we now have IP valuators," Harsya said. "They will help the domestic creative industry assess intellectual property assets."

Head of BRIN's Research Center for Society and Culture, Aulia Hadi, who also spoke at the launch, described the report as a milestone in the journey of the national animation industry. "Today underlines that we currently possess the technical capacity, the quality of talent, and the creative power of the nation's young generation that have already reached globally competitive standards," Hadi said.

The report covers research on 262 animation studios with 3,448 workers, with the animation industry showing significant growth, reaching a value of Rp798.15 billion in 2025, increasing more than 3.3 times in 10 years with an average growth of 12.86 percent per year.

Why This Report Matters Beyond the Numbers

Creative Economy Minister Teuku Riefky Harsya at the Indonesia Animation Report 2026 .The industry tripled in value.

The shift from service work to IP development is the central argument of the report. For most of the past decade, Indonesian animation studios made money by producing animation for foreign clients. Korean, Japanese, and American studios outsourced production work to Indonesia because the talent was good and the cost was lower. That model worked. But it did not build Indonesian brands, Indonesian characters, or Indonesian intellectual property that could generate revenue independently.

Creative Economy Minister Teuku Riefky Harsya said global geopolitical tensions present an opportunity for Indonesia's animation industry to strengthen its domestic market and expand local intellectual property internationally. "It's a major opportunity because geopolitical conditions naturally increase costs," Harsya told reporters after the launch.

AINAKI Chairman Daryl Wilson said the global political situation has significantly affected overseas projects in the service sector, with the number declining. He added that Indonesia's animation industry must intensify development of local projects to reduce dependence on overseas work.

The argument the report makes is that this pressure is not a threat. It is a forcing function. The studios that develop their own IP now will be the ones that benefit most when the global market stabilizes, because they will have built something that belongs to them.

Indonesia's anime market alone generated USD 489 million in 2024 and is projected to reach USD 1 billion by 2030 at a 13.2 percent compound annual growth rate. The domestic audience for animated content is already there. The studios are already building. Jumbo proved it with 10 million admissions. The report is the first official document that maps how to connect all of it at scale.

"The animation industry is an important part of the creative economy that has great potential as a new economic growth engine. This report is an important foundation for driving the transformation of the industry towards a model based on globally competitive intellectual property," Minister Harsya said at the launch.

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The Blueprint Is Out. The Build Has Already Begun.
The Indonesia Animation Report 2026 is available through AINAKI and BRIN. Follow  @ainaki_indonesiaon Instagram for industry updates and follow @ekrafri for broader creative economy developments as the report's recommendations move into implementation.

Sources of Photos
All photography from the Indonesia Animation Report 2026 launch and press conference on May 19, 2026 in Jakarta was sourced from official government and media documentation.

AINAKI Official Instagram — @ainaki_indonesia

Kementerian Ekonomi Kreatif — @ekrafri