IGNITING CONFIDENCE, ONE MASTERPIECE AT A TIME!

IGNITING CONFIDENCE, ONE MASTERPIECE AT A TIME!

Putry Poyz: A Rising Luminary in the Realm of Fashion Empowering Women Globally

In the opulent realm of haute couture, there exists a select few who seamlessly meld the realms of creativity, confidence, and an unparalleled sense of style. Enter the multifaceted luminary known as Putri Ari Oktavia, but recognized by her regal moniker, Putry Poyz. A sensation that has recently graced the fashion hemisphere with her presence, Putry Poyz distinguishes herself not solely by her remarkable odyssey from former volleyball virtuoso to model and DJ, but by her unwavering pledge to embolden women through her sartorial creations.

In an indelible evening etched in the annals of luxury, on the 15th of September, 2023, at the resplendent Park Hyatt Jakarta, Putry Poyz unveiled her latest opus beneath her very own eponymous label, Zelovva. This assembly transcended the mere contours of fashion; it was an effulgent proclamation of empowerment, assurance, and the epitome of high fashion for the discerning woman.

The narrative of Putry Poyz serves as a testament to her inexhaustible resolve and adaptability. Before her ascent as a revered model and DJ, she commanded the volleyball court with unparalleled finesse. Her entrée into the world of fashion was propelled by an unquenchable thirst for creative expression. Today, she stands not just as a fashion savant, but as a DJ, a muse, a model, and a digital doyenne.

The imprimatur of Zelovva, a brand meticulously fashioned by Putry herself, encapsulates the quintessence of ardor, signifying her devotion and fervor for her vocation. "I craft with an ardent heart," she avowed.

At the core of Putry Poyz's recent unveiling lay the magnificent Leora Collection, a paean to her admiration for resilient and self-reliant Indonesian women. This collection, resplendent with 16 bespoke creations, caters to women who exude not only strength and conviction but also an innate sense of style.

With eloquence that matches her creations, Putry Poyz elucidated that the Leora Collection captures the quintessence of feminine fortitude while ensuring that women radiate brilliance when adorned in her masterpieces. "This collection is a homage to the indomitable spirit of Indonesian women, my eternal muses, who impel my creative fervor," she ardently articulated.

Putry Poyz harbors an unwavering belief that her creations resonate with a global audience. Her forthcoming debut at the hallowed Paris Fashion Week, on the 28th of September, 2023, marks an epochal juncture in her illustrious journey. She aspires to proffer her oeuvre to the international panorama of fashion.

Wulan S Haryono, the luminary Founder & CEO of Fashion Forward, shares a kindred belief in the boundless potential of Putry Poyz. "We have chosen to spotlight Zelovva's collection at the prestigious Fashion Forward Spring Summer Season 2024, as we are staunch believers in Putry Poyz's prowess as a young Indonesian couturier. Despite her autodidactic voyage in the world of fashion, Putry Poyz radiates the potential to etch her legacy upon the international stage," elucidated Wulan S Haryono.

Putry Poyz's creations transcend the realm of mere attire; they ascend to the lofty echelons of artistry. Her Leora Collection epitomizes a fusion of audacity and grace. With finesse, she weaves fabrics such as organza to imbue sophistication into her creations. A vivacious palette, including the resplendent fuchsia pink, alongside designs that evoke the exuberance of 1980s disco fashion, defines her signature opulence.

"These designs are sensuous yet adaptable, a tapestry of versatility, seamlessly intertwining with various ensembles. The nomenclature, 'Leora Collection,' derived from the Greek, connoting 'to radiate,' symbolizes a new dawn. Through Zelovva, I ardently desire that my name continues to shimmer from the very inception," declared Putry with resplendent fervor.

Putry Poyz does not merely epitomize a couturier; she is a visionary maestra. Her odyssey from the volleyball arena to the fashion's grand stage, steeped in creativity and a fervent commitment to women's empowerment, is nothing short of an inspirational narrative. With her impending debut at Paris Fashion Week, Putry Poyz stands poised to etch an indelible imprint upon the international tapestry of fashion, while her Leora Collection remains an indomitable testament to her unwavering devotion to empowering women through the sheer exuberance of high fashion. She is, verily, the embodiment of a modern-day Renaissance luminary.






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