HENDERSON LAND GROUP HOSTS 'REALISING YOUR IMAGINATION CREATIVE COMPETITION', SHOWCASES AWARD-WINNING ARTWORKS AT INTERACTIVE EXHIBITION

HENDERSON LAND GROUP HOSTS 'REALISING YOUR IMAGINATION CREATIVE COMPETITION', SHOWCASES AWARD-WINNING ARTWORKS AT INTERACTIVE EXHIBITION

Unleashing Imagination: Henderson Land Group Showcases Award-Winning Artworks at Interactive Exhibition.

Henderson Land Group, a prominent real estate company, recently organized the "Realising Your Imagination Creative Competition" to promote communal imagination and inspire multimedia artworks that reflect the Group's contributions to the city.

At the award ceremony held on May 31, 17 exceptional works were recognized by a panel of professionals from the fields of architecture, design, art, and academia. These award-winning pieces will be showcased at the "Henderson Land Realising Your Imagination Interactive Exhibition," a free public event held from June 3 to June 14 at H Queen's, Hong Kong's iconic vertical art and architectural landmark.

The exhibition offers a unique experience, combining art viewing with the opportunity to collect NFT souvenirs for the first time. The artworks, which explore innovative design, people-centric communities, and sustainable living, will also engage audiences through various art-related activities across social media platforms.

The 12-day art exhibition presents a captivating blend of digital art, immersive experiences spanning 270 degrees, Augmented Reality (AR) technology, and personalized NFT souvenirs. These features bring to life the award-winning artworks, which envision future communities, cityscapes, and lifestyles, drawing inspiration from Henderson Land's contributions to the city. With its focus on new technologies, creativity, and a sustainable future, the exhibition promises an exciting journey of discovery.

Dr. Martin Lee Ka-shing, Chairman of Henderson Land Group, emphasized the company's commitment to enhancing people's quality of life through innovation. The community projects initiated by Henderson Land aim to unleash the public's imagination, nurture talent, and contribute to a sustainable future.

Dr. Lee expressed delight in witnessing hundreds of contestants envisioning their future way of life and drew inspiration from their remarkable works. He also highlighted the Group's ongoing collaboration with professional teams worldwide to promote innovation, sustainability, and people-centricity for the betterment of communities.

A distinguished judging panel, consisting of architects, city planners, and art and multimedia professionals, meticulously selected winners from both the Open and Student Groups. The champions, first runners-up, and second runners-up from each category were awarded art trips to Europe, cash prizes, and a unique NFT e-certificate as a token of encouragement. In addition to these top awards, three Judges' Awards and eight Outstanding Work Awards were also presented.

The Student Group's Champion was a team of three passionate young individuals who created a thought-provoking short film inspired by the concept of a time capsule. Drawing from progressive designs and a people-oriented philosophy, the team interpreted the urban development of Hong Kong through a letter sent by their future selves.

The Open Group's Champion, on the other hand, was a talented digital artist who took inspiration from ArtLane, an Urban Art Soho community revitalized with vibrant murals by Henderson Land. Using technologies such as Point Cloud and VR, the artist's work delves into memory exploration, embodying the harmonious coexistence between humans and nature.






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